Think through the logic of whether the means you present (your experience, team, location, etc.) are adequate to take advantage of the opportunity.
Consider whether the operations and marketing methods you propose make sense for the means.
From blogs and articles, even You Tube videos, there is no shortage of help for financial advisors who seek to adopt this time-tested practice.
Services like Acti Fi and Client Wise provide automated methods to execute client engagement surveys and uncover growth.
A financial advisor can break that down into quarters and then track the success of that goal.
A client satisfaction goal could be to have at least 90% of your A and B clients respond in a survey that they are “very satisfied” or “extremely satisfied.” Here are some common metrics that financial advisors use to measure success: If you are uncertain on how to put a business plan in place, there are many tools available to help.And while we all know the adage “If you fail to plan, you are planning to fail,” many financial advisors ignore this basic tenet.I surveyed a few advisors in our office about why they had not yet taken initiative, and their reasons for not having a business plan varied:“I don’t have the time to create a business plan or the knowledge to do so.”“(Rolling the eyes) I know I need a plan, I just never get around to it!Not Connecting the Dots The business plan is a type of logic puzzle.When put together, it connects opportunity to means to methods to results.You have to go beyond explaining the experience you bring to the table to explain how you will market and operate a business with that experience serving as a cornerstone.Without a plan for how the business will run, readers cannot truly judge how you expect the business to succeed.It is a proven fact that financial advisors who create a business plan and execute against that plan are more profitable and more efficient than those who do not.And yet, according to a variety of different industry research, between 30- 55% of advisors actually have a business plan.By creating a business plan that includes measurable goals, you are holding yourself and your staff members accountable for achieving those goals.By tying goals into performance-based compensation, you can be assured the goals will be met.