“It would be naïve to assume that every applicant produces essays from start to finish in total isolation,” says Min.
“However, without exception, a candidate’s ownership of and accountability for his or her final essays must never be compromised.” Consultants warn that it is important not to neglect the other elements of your application, which usually include a standardized test, such as the GMAT.
“A candidate whose essays take the adcom [admissions committee] on a journey of thoughtful reflection, succinct descriptions and compelling imagery, is likely to earn an interview invitation.” When compiling video essays, he advises candidates to focus on production quality, too.
“Look out for lighting and backdrop; audio and video clarity; presence and demeanor,” he says.
“The worst story is a story that does not raise a single question for the one reading it.” After reading a good essay, Sulic says that his interest is piqued. It should make me feel like I know the applicant a bit more personally and not just what they have achieved and want to achieve.” He adds that there is no format for a perfect essay: “Each essay is individual, and each honest and personal answer makes a positive impact in a different way.” While questions differ for each school, essays tend to revolve around a candidate’s strengths, learning and career goals, and reasons for choosing that particular school, according to Kaplan’s Borges.
“Applicants should be ready to nail [these subjects] in order to build an outstanding application,” he says.Luckily, I managed to get excellent grades, despite my less than stellar time management habits.(And, come to think of it, that probably reinforced my bad habits).It makes sense to seek a second opinion on your essays; some students spend money on consultants who help them frame their personal story on paper, or improve their communication via video.But business schools have in recent years tried to stamp out “ghostwriting”, when applicants pay people to write their essays.Boban Sulic, senior admissions manager at ESMT Berlin, along with his colleagues, this year reviewed 727 applications for the German business school’s Master’s in Management program.Prospective students answer three essay questions, providing a frank description of themselves, what matters to them, and their career goals.But don’t provide reviewers with a laundry list of strengths, learning goals, and features of a school that interest you.“Focus and depth is much more important than breadth.” It pays to use examples, Borges adds. For Master’s in Management (Mi M) candidates applying to the top business schools, possessing all three traits would be invaluable.So, well-written essays play a more pivotal role in the admissions process.