Given below is an example of an executive summary for a spa that will serve as an effective template for writing your business plan.Espa is a new upmarket day spa located in Orange County, California.
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An executive summary is used mostly while writing and submitting a business plan.
An executive summary has to be written well enough to entice the reader to read the entire business plan that he has been presented with.
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As you develop your Summary you will naturally focus on the issues that contribute most to potential success. These articles are editorially independent - that means editors and reporters research and write on these products free of any influence of any marketing or sales departments.
If your concept is too fuzzy, too broad, or too complicated, go back and start again. In other words, no one is telling our reporters or editors what to write or to include any particular positive or negative information about these products or services in the article.
A great business solves customer problems; if your Summary cannot clearly describe, in one or two pages, how your business will solve a particular problem and make a profit, then it's very possible the opportunity does not exist--or your plan to take advantage of a genuine opportunity is not well developed.
So think of it as a snapshot of your business plan.