Tags: Conclusion Of An AssignmentWriting College Application LettersAssign A Static IpSports Gambling EssaysGood College Essay Personal StatementSample Introduction For A Research PaperDissertation + Educational TourismOutline Of A Research Proposal
The everyday short-term processes include every step involved in serving a customer, from scheduling appointments through washing, blow drying, cutting, and styling hair, and settling the bill at the end.
Place is your physical location as well as any online presence you have.
Promotion is how you will lure customers to spend money with you.
Company Analysis This section focuses on your beauty salon as it exists today.
Describe the salon’s founding, legal status, and current business stage, as well as any accomplishments your salon has made.
How will your salon meet those specific customers’ unique needs?
Competitive Analysis Your competitors are divided into two categories.
Marketing Plan The marketing plan is based on the four P’s: Product, Place, Price, and Promotion.
In the product section, provide detailed information on each separate product or service you will sell, including batched items such as a “spa day” or “basket of hair care products.” Price is what you will charge for each item or service, with an explanation of how you arrived at those costs.
Direct competitors serve the same target market for the same need.
Indirect competitors differ from you in either target market or specific need.