Livery Yard Business Plan

Livery Yard Business Plan-25
You may find you have a vacancy and a willing and suitable new livery, but they cannot come for several weeks and ask you to hold the space.

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From 24/7 expert advice and conventions to advertising, publicity and exclusive discounts - among many other things - we can help boost your business. If you're an Instructor or Groom, join our community of Accredited Professional Coaches - a group of credible professionals, who hold internationally-recognised qualifications and a number of exclusive benefits.

Taking on an established yard with established clients can be a great way of entering the livery yard ‘market’, whilst others start afresh with a brand new yard and a brand new business.

Either way, running a livery yard isn’t just about the horses, but more importantly about the overall management of the horses, facilities and the clients.

However, just because someone visits the yard and likes it, you are not committed to giving them a space if you do not feel they or their horse would suit the yard.

It is better to be honest and say so than accept a livery or horse you feel would not be happy. In addition, holding stables for potential clients can be another issue.Remember also that you are responsible for the welfare of all horses on the yard and as such everyone should be considerate as to their levels of welfare, handling and riding.It is important to say if you feel something is not right, but equally understand that a lot of equestrianism is open to interpretation and as such you should only give advice when asked for, unless it is something that poses serious detriment or danger to the horse or client.Take into account not just your rent or yard costs, but also insurances, utilities, professional fees, rates, taxes, staff costs, maintenance and anything else you outlay for the purpose of the business.Make sure you allow a 10% contingency on top of these costs for any unforeseen increases in outgoings such as damage to facilities, price increases or other incidences which may cost you money out of the blue. For services and inclusive contracts make sure you allow more than enough hay, bedding and staffing time to undertake all of the jobs.Dealing with groups of horse owners who all have different needs or demands can be tough and it’s often hard to please everyone.Below are just a handful of common mistakes it’s important to avoid both with a new and established business. Especially as a startup its important that you work out a fair livery fee for all parties.Also, make sure you find out a bit about them and their horse, including where they currently are, why they are moving, their notice period and what they are looking for in a new yard.If they sound like they may suit your yard, then invite them along to an appointment to take a look and meet them in person.Any self-respecting yard owner should have the right insurances in place, and have their business properly registered and their earnings declared.Failure to correctly register your business for tax, have adequate insurance cover, or not be paying business rates or fees can cost you a lot more if you come unstuck.

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