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Because of their fluency with technology and their ability to quickly hone in on content that speaks to them, they’re looked to by their elders to inform changes and behavior, perhaps more broadly than we’ve seen in modern human history.Goldman Sachs made a nice video about So, what are the values of Millennials?
They’re concerned about the experience of a workplace they spend significant time in.
And, importantly, they have a strong desire for transparency and authenticity in how the organization expresses its values.
This type of data, collected through a short survey, can offer a starting point for discussion on how to impact culture in a positive way.
Identifying and building a set of core values may seem a bit touchy-feely to traditionally conservative organizations.
And while they might seek wisdom or life experience from we older bulls, they perceive no meaningful reason why they can’t directly engage the opportunities and challenges they perceive.
The HR industry at large is becoming focused on culture and values, particularly as they recognize the importance of values alignment for Millennials.
(I’ve provided some links at the end for further reading.) When surveying the trends and behaviors of this generation, we see that this group is Millennials don’t just hold these values; they are adept at operationalizing them with the choices they make.
Children of the information age, they have access to more information than any other generation has ever had, which, I believe—combined with their youthful confidence—emboldens them and reduces room for doubt.
You can find further reading on this in two pieces I previously wrote, “Corporate Values as the Key to Leveraged Business Communications” and “A Match Made in Heaven: Integrating CSR and Training.” Here at Sweet Rush, I spearheaded a project to define our values and culture.
I started in written form, and then gave our team members an open invitation to share their own expressions of Sweet Rush’s values and culture.