Printing Business Plan

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On the digital side, Just-Us Printers invested in a Xerox Color 1000 digital press.

In March 2016 it started its wide-format department with an Agfa Anapurna M2500i hybrid UV printer with white ink, a Mutoh Valuejet VJ-1624, a Mutoh Valuecut, and a Colex Sharp Cut digital flatbed cutter.“We decided to add wide-format printing to our print shop because we wanted to offer more printing options for our existing customers and to find new customers who have a need for signage, but not offset printing,” says Brett Justus, president of Just-Us Printers.

Just-Us Printers, located in Springdale, Ark., has been in business for 35 years, and is one of the largest printing and full-service binderies in northwest Arkansas.

With two 40” sheetfed offset presses — a Heidelberg Speedmaster and a Komori Lithrone — and a full bindery, it can print and finish millions of pieces easily.

“A fundamental aspect of Sandy Alexander’s business model is our desire to maintain close client relationships, our willingness to listen to client needs and our ability to offer them the resources to excel in their lines of business.

“Every year, customers’ expectations ratchet up as shorter time to market and lower costs are part of the narrative for businesses everywhere,” he adds.

Now, we can print on just about any material that will fit under the printhead,” he adds.

Some of the most profitable jobs so far have been gallery wraps and metal signage.

“However, with the renovations of our building we were able to overcome this obstacle.” In January, Sandy Alexander announced it had installed a new EFI VUTEk 5r to further expand the capabilities of its Clifton, N. (5 meter) roll-to-roll machine provides added high-performance technology in conjunction with its counterpart, the Durst Rho 1312 added last year.

To accommodate the demanding schedules of a growing retail and visual merchandising client list, the company made the investment to add redundancy and minimize risk in providing the speed-to-market service that customers demand.


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